Many local businesses in India get better lead volume from Meta Instant Forms than from sending traffic to a half-built website.
Choose Instant Forms when your offer is simple (free trial, callback, price list) and your team can call or WhatsApp leads the same day.
Choose a website or WhatsApp click destination when you need richer product education before the inquiry.
In EasyAd Smart Builder, pick the destination that matches how you actually follow up — then accept Lead Access terms only for Instant Forms.
Pro tip: sync leads daily from Dashboard → Leads and assign an owner so no form submission sits overnight.
Ready to launch on Meta?
Start with a free EasyAd account — publish into your own Business Manager.
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