01
Connect Meta the right way
Link your own Business Manager so spend stays on your Meta bill.
4 min
02
Pick one clear offer before you spend
Weak offers burn budget faster than weak targeting.
5 min
03
Instant Forms vs WhatsApp destination
Choose based on how fast your team replies — not trends.
5 min
04
Lead follow-up SLA (1 hour rule)
New leads go cold fast — EasyAd marks NEW >1 hour as Needs contact.
4 min
05
Budget test loop (7–14 days)
Learn with a fixed test budget before you scale.
6 min
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